Web Marketing in Spanish and English

Strategic Thinking:

Montana and Ware Web Solutions focuses on the creation and implementation of strategic marketing campaigns for the web. We study your business' competitve landscape, establish goals for growth, improve your company's presence on search engines and social media platforms, and evaluate ROI for all your marketing efforts. As a result, our services increase web traffic and revenue, reduce advertising costs and uncover useful information about your customers and competitors.

Our approach:

We like to study our clients’ business model, identify knowledge gaps and discover insights that allow managers to make informed business decisions. Think of us as business partners that develop an accurate understanding of the online trends that affect your bottom-line.

Our methodology:

We use a data-driven methodology that allows us to take detailed metrics and understand behavior patterns throughout your web site, such as visitor loyalty, bounce rate and page views. Once we identify areas that are underperforming, we formulate and test hypotheses, and find explanations to common problems.

Our deliverables:

A typical engagement supplies our clients with the following information:

• Identification of marketing segments and consumer behavior at different stages of the engagement funnel.
• Positioning and differentiation strategies for each segment.
• Identification of key performance indicators.
• Identification of discrepancies between business objectives and marketing communications.
• Recommendations for advertising spending and identification of success metrics.